Invest in the future of human and planetary health, powered by seaweed.
We’re nourishing your hormone health with a delicious, seaweed powered Daily Bite for well-aging in midlife, perimenopause, and beyond. Let’s get to the root of hormonal harmony, together.
why invest?
The time is now for women’s hormone health
Hormone health hasn’t been getting the funding it deserves — until now. We’re tapping into a powerful movement to make hormonal harmony mainstream.
The Rootless Solution
Seaweed-Powered Hormonal Harmony
We’re empowering women to invest in their health with food as medicine. Our first-of-its-kind whole food supplement contains bioavailable electrolytes, iodine, prebiotic fiber, key micronutrients and minerals from natural ingredients to support your overall hormone health.
“I feel noticeably more energetic in the evenings. I have also noticed that I have not been suffering from any heartburn or digestive issues recently. The Daily Bite has given me a needed boost of energy in the evenings.”
Katie“The flavor of the bite is great! They smell amazing and it’s not overwhelming. The ingredients complement each other and you are able to taste them as you chew. The shift is subtle, but well-balanced. The texture at times feels like a soft chewy cookie.”
Maritza“I use this bite as an all-natural replacement for a multi-vitamin and feel the same benefits if not better than taking a manufactured multi.”
Jessica“I did have blood work, and my iodine levels were normal for the first time in a long time.”
Rachel“Overall a big fan of Rootless, the mission, and the brand and I am certainly considering making this a staple in my diet. A functional food with immediate digestive improvements.”
Ella“I look forward to my Bite. AND if I need a treat it's great to know I can choose one that is good for my body."
Barbara“I feel like I’ve found a nutritional supplement that compliments and completes what I’ve been missing”
Lisa“I have noticed improved energy and healthier skin and hair”
Kary“I definitely have more energy! It's now easier for me to fit in workouts 6x/week and balance it with a heavy workload. Fatigue levels have definitely gone down. I would recommend that women 35+ at least give it a shot!”
Caroline“The longer I take my Daily Bite, the more I love it. It went from something I needed to get used to, to something that I enjoyed, and now it’s something I look forward to eating. My Daily Bite has become an integral part of my routine. I feel energized, and, as an added bonus, I really love how the Daily Bite tastes!”
Katie“I enjoy having the bite at the end of my lunch every day, back to feeling like a pleasurable ritual that I am doing something good for my body. A health halo if you will.”
Larissa“An easy habit to add to my day and I am neurodivergent so that says something. I truly believe they are a beneficial supplement at a very reasonable price.”
Stevie
Full Time Fronds
Sachi Singh
Founder & CEO
With over a decade of experience in international climate change solutions across non-profits, academia, and philanthropy, and a Master’s in Environmental Management from Yale University, Sachi is well aware of what we’re collectively up against. As part of the founding team of the Climate Leadership Initiative, she helped raise $1B for global climate philanthropy. She founded Rootless to build the seaweed-powered future of human and planetary health.
Gabby Pavelko, DACM
Chief of Staff
Specialized in women’s health and fertility, with experience building innovation strategy and team culture across CPG (Earthbound Farm, Del Monte Foods) and cannabis industries.
Gabie Carne
Sr. Operations & Product Program Manager
5+ years of experience in operational excellence and innovative product launches at high-growth ag-tech startups (Plenty, Lettuce Grow).
Advisors & Partners
Kate Geagan MS, RD
Award-winning dietitian and nutrition pioneer; co-founder of Food + Planet
Rinka Banerjee
25 years of experience, including 16 years leading Unilever’s Food R&D in South Asia.
Mollie Chen
Co-founder of Birchbox, where she grew it from zero customers to 1M+ across four countries.
Red Antler
Leading branding agency that creates disruptive digital brands, including Allbirds and Casper.
FAQ's
Why invest in startups?
Regulation CF allows investors to invest in startups and early-growth companies. This is different from helping a company raise money on Kickstarter; with Regulation CF Offerings, you aren’t buying products or merchandise - you are buying a piece of a company and helping it grow.
How much can I invest?
Accredited investors can invest as much as they want. But if you are NOT an accredited investor, your investment limit depends on either your annual income or net worth, whichever is greater. If the number is less than $124,000, you can only invest 5% of it. If both are greater than $124,000 then your investment limit is 10%.
How do I calculate my net worth?
To calculate your net worth, just add up all of your assets and subtract all of your liabilities (excluding the value of the person’s primary residence). The resulting sum is your net worth.
What are the tax implications of an equity crowdfunding investment?
We cannot give tax advice, and we encourage you to talk with your accountant or tax advisor before making an investment.
Who can invest in a Regulation CF Offering?
Individuals over 18 years of age can invest.
What do I need to know about early-stage investing? Are these investments risky?
There will always be some risk involved when investing in a startup or small business. And the earlier you get in the more risk that is usually present. If a young company goes out of business, your ownership interest could lose all value. You may have limited voting power to direct the company due to dilution over time. You may also have to wait about five to seven years (if ever) for an exit via acquisition, IPO, etc. Because early-stage companies are still in the process of perfecting their products, services, and business model, nothing is guaranteed. That’s why startups should only be part of a more balanced, overall investment portfolio
When will I get my investment back?
The Common Stock (the "Shares") of Rootless (the "Company") are not publicly-traded. As a result, the shares cannot be easily traded or sold. As an investor in a private company, you typically look to receive a return on your investment under the following scenarios: The Company gets acquired by another company. The Company goes public (makes an initial public offering). In those instances, you receive your pro-rata share of the distributions that occur, in the case of acquisition, or you can sell your shares on an exchange. These are both considered long-term exits, taking approximately 5-10 years (and often longer) to see the possibility for an exit. It can sometimes take years to build companies. Sometimes there will not be any return, as a result of business failure.
Can I sell my shares?
Shares sold via Regulation Crowdfunding offerings have a one-year lockup period before those shares can be sold under certain conditions.
Exceptions to limitations on selling shares during the one-year lockup period:
In the event of death, divorce, or similar circumstance, shares can be transferred to: • The company that issued the securities • An accredited investor • A family member (child, stepchild, grandchild, parent, stepparent, grandparent, spouse or equivalent, sibling, mother-in-law, father-in-law, son-in-law, daughter-in-law, brother-in-law, or sister-in-law, including adoptive relationships)
What happens if a company does not reach their funding target?
If a company does not reach their minimum funding target, all funds will be returned to the investors after the close of the offering
How can I learn more about a company's offering?
All available disclosure information can be found on the offering pages for our Regulation Crowdfunding offering.
What if I change my mind about investing?
You can cancel your investment at any time, for any reason, until 48 hours prior to a closing occurring. If you’ve already funded your investment and your funds are in escrow, your funds will be promptly refunded to you upon cancellation. To submit a request to cancel your investment please email: invest@getrootless.com
How do I keep up with how the company is doing?
At a minimum, the company will be filing with the SEC and posting on its website an annual report, along with certified financial statements. Those should be available 120 days after the fiscal year end. If the company meets a reporting exception, or eventually has to file more reported information to the SEC, the reporting described above may end. If these reports end, you may not continually have current financial information about the company.
What relationship does the company have with DealMaker Securities?
Once an offering ends, the company may continue its relationship with DealMaker Securities for additional offerings in the future. DealMaker Securities’ affiliates may also provide ongoing services to the company. There is no guarantee any services will continue after the offering ends.
Discussion Board
Forward Looking Statements Disclosure
This website contains forward-looking statements. These statements may include the words “believe”, “expect”, “anticipate”, “intend”, “plan”, “estimate”, “project”, “will”, “may”, “targeting” and similar expressions as well as statements other than statements of historical facts including, without limitation, those regarding the financial position, business strategy, plans, targets and objectives of the management of SeaRasa Innovations Inc. d/b/a Rootless (the "Company") for future operations (including development plans and objectives). Such forward-looking statements involve known and unknown risks, uncertainties and other important factors which may affect the Company's ability to implement and achieve the economic and monetary policies, budgetary plans, fiscal guidelines and other development benchmarks set out in such forward-looking statements and which may cause actual results, performance or achievements to be materially different from future results, performance or achievements expressed or implied by such forward-looking statements. Such forward-looking statements are based on numerous assumptions regarding the Company's present and future policies and plans and the environment in which the Company will operate in the future. Furthermore, certain forward-looking statements are based on assumptions or future events which may not prove to be accurate, and no reliance whatsoever should be placed on any forward-looking statements in this presentation. The forward-looking statements in this website speak only as of the date of the Company's initial Form C, and the Company expressly disclaims to the fullest extent permitted by law any obligation or undertaking to disseminate any updates or revisions to any forward-looking statements contained herein to reflect any change in expectations with regard thereto or any change in events, conditions or circumstances on which any such statements are based.